PVcomBank and Generali Vietnam sign exclusive life insurance distribution agreement

Vietnam Public Commercial Joint Stock Bank (PVcomBank) and Generali Vietnam Life Insurance LLC (Generali Vietnam) have officially entered into a strategic partnership for the exclusive distribution of life insurance products.

Under this agreement, Generali Vietnam will leverage PVcomBank’s extensive nationwide branch network to offer a diverse portfolio of life insurance products and services. This collaboration is built on a shared commitment to delivering transparent, high-quality insurance solutions that provide long-term financial security for Vietnamese families.

The partnership between PVcomBank and Generali Vietnam is poised to create lasting value and strengthen financial protection for customers across the country.

“This marks the beginning of a comprehensive collaboration, reflecting PVcomBank and Generali Vietnam’s strong commitment to building financial security and peace of mind for our customers," Mr. Nguyen Viet Ha, Deputy CEO of PVcomBank, shared. "We firmly believe that with a focus on transparency, accountability, regulatory compliance, and sustainable values, both organizations will succeed in developing a best-in-class bancassurance model in Vietnam, offering financial security and future protection to Vietnamese families.”

For her part, Ms. Nguyen Phuong Anh, CEO of Generali Vietnam, stated:
“We are delighted to become a strategic partner of PVcomBank. Generali’s extensive expertise in insurance and asset management, combined with PVcomBank’s nationwide distribution network, will create strong synergies between our two organizations. Sharing a common vision for value and business excellence, we anticipate that this partnership will provide customers with tailored life insurance solutions and superior service experiences. Generali’s life insurance products will be distributed by a team of highly trained advisors, supported by PVcomBank’s advanced technology.”

To ensure the success of this collaboration, PVcomBank and Generali Vietnam have conducted in-depth training programs covering products, industry knowledge, and advisory skills for financial consultants. This initiative aims to enhance the quality of consultation and ensure that solutions are tailored to customers’ financial needs.

Leveraging their respective strengths and expertise in the financial sector, PVcomBank and Generali Vietnam will work together to provide comprehensive financial solutions, enabling customers to “unleash potential and live the life they desire” through structured, customer-centric insurance distribution. This partnership will serve as a solid foundation for building a sustainable financial and insurance ecosystem, paving the way for diversified growth strategies in the future.