Vietnamese mobile users download 6,000 apps a minute

Vietnamese mobile users download around 6,000 mobile apps each minute on average, according to data analytics firm Data.ai.

This puts Vietnam in second place in Southeast Asia in terms of the number of downloaded mobile apps.

The study also showed that users are spending a lot of time on mobile apps. Android users spent more than 4,000 billion hours on apps globally in 2022 and about 83 billion hours in Vietnam.

Mobile banking apps in Vietnam posted impressive growth of 40 per cent year-on-year in 2022, with 18 million downloads. The download of e-wallets, meanwhile, rose 7 per cent year-on-year.

Vietnam has 94.2 million smartphone users and 82.2 million mobile broadband subscribers, accounting for 74.3 per cent of the national population as of December last year, figures from the Ministry of Information and Communications show.