Master plan for national e-commerce development approved

The Ministry of Industry and Trade (MoIT) has officially approved the master plan for national e-commerce development for the 2026–2030 period,according to a report from the Vietnam News Agency.

The plan positions e-commerce as a pioneering sector of the digital economy, playing a key role in transforming the country’s growth model, boosting competitiveness, and promoting sustainable development.

The overarching aim is to optimize the entire value chain from production to consumption through advanced technological solutions, while ensuring a balance between economic progress, social equity, and environmental protection.

A notable feature of the plan is the emphasis on developing a unified and efficient e-commerce ecosystem across the country.

The plan sets out a number of priorities for expanding the online market for Vietnamese products both domestically and internationally.

Under the plan, the government targets to boost the annual growth rate of e-commerce retail sales to between 20% and 30%, with the sector accounting for 20% of the country’s total retail turnover.

By 2030, 70% of businesses in Vietnam are expected to adopt e-commerce in their operations. All commercial transactions are to be accompanied by electronic invoices, and 80 % of payment transactions are to be conducted without the use of cash. The government also expects that 60% of small and medium-sized enterprises (SMEs) will be operating on e-commerce platforms.